INSIDE THE MARKETING DEPARTMENT FOR A CAR COMPANY
HEAD OF MARKETING: How should we market our new luxury sedan?
ASSOCIATE 1: Let's do a commercial!
HEAD OF MARKETING: Great idea. What should we put in the commercial?
ASSOCIATE 2: How about the car!
HEAD OF MARKETING: Brilliant. What else?
ASSOCIATE 3: We could have the car driving around?
HEAD OF MARKETING: How do we come up with this stuff? Ok- that's perfect, but we need to do better than perfection. What else could we possible do with this idea?
ASSOCIATE 1: .....
ASSOCIATE 2: .....
ASSOCIATE 3: .....
ASSOCIATE 4: .....
ASSOCIATE 1: We could have the car driving around an empty city!
ASSOCIATE 2: Or an empty winding road!
ASSOCIATE 3: Dangerously!
ASSOCIATE 4: Or a barren desert!
HEAD OF MARKETING: Of COURSE! All the perfect places our target audience wants to and could possibly drive our car! Gentlemen, we all earned our six figure salaries today, let's go get drunk! Who cares if it's 2pm?
INSIDE THE LOONEY TUNES WRITERS ROOM
WRITER: We need to come up with a new character.
OTHER WRITER: How about an animal with a speech impediment?
ALL WRITERS: Let's do it!
INSIDE THE COORS/BUD/MILLER LITE MARKETING DEPARTMENT
MARKETING MANAGER: How can we distract the public from our terrible tasting product?
ASSOCIATE 1: Boobs!
ASSOCIATE 2: And something wacky happens!
ASSOCIATE 3: A guy's pants light on fire!
(someone in the office's PANTS actually light on FIRE)
ALL: PARTYYYY TIMMEEE
Big Sis is always getting mad about this, after dumb commercials. She pictures the team coming up with the premise, thinking its good, getting paid and the people who during market research validated that it was funny/good. It really is amazing sometimes. I just don't pay attention. I don't expect them to be good I guess. I've been desensitized to bad advertising. I'm more surprised when they ARE good.
ReplyDeleteI'm exactly the same way with sideline reporters during sports.
ReplyDelete